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Places as software

8 Jun 2026

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Passage, Layer, and Reverie treat the city as an interface.

Maps are usually a backdrop. We treat them as the canvas.

Passage narrates a walk. Layer leaves marks for friends. Reverie turns scanned rooms into hunts. Same family of ideas: software that only makes sense where you are standing.

AR without the gimmick tax

If the only reason for AR is a launch video, skip it. If AR helps you remember a corner of your apartment or find a friend's note on a plaza, keep it.

Offline still matters

Cities eat signal. Walk packs that cache locally aren't a nice-to-have — they're the difference between a story and a spinner.